organic content + social media growth
long-lasting relationships
for brands who care
More than social media management — we create lifelong brand advocates for impact-driven businesses
Community building
Organic growth
Storytelling marketing
why choose kapwa studio
You're scaling your business and ready to reach the next level
The next step? Finding someone you trust to help you execute your vision and see outside of your periphery – all while holding the same high standards you set for yourself.
Deep down, you know that every stage of growth is an opportunity to surrender. You know it’s possible to find the people you can trust to tell your brand story.
aloha, we're kapwa studio
social media storytelling studio
At kapwa studio, we create brand advocates through community-driven marketing, content and social media management. We work with high-touch brands who value memorable experiences for their community on and offline.
You have a vision and want your story to be told. With over ten years of shared experience as creatives in the online space, we incorporate your brand mission into thought-provoking stories that tug at your customers’ heartstrings.
Let’s build a fire from the ground up so your community can learn about the ideas, experiences, and brand mission you have to share.
the power of storytelling
Stories are 22x more effective in marketing than facts alone
Your story has the power to change the way people see + experience the world.
Storytelling captures attention, deepens relationships and creates brand advocates — people who tell their friends + family, leave positive reviews, and purchase from your brand throughout their lifetime.
At kapwa studio, we write content that grabs your customers by their heartstrings + uses enough facts to justify their decision.
Your story can be a part of your journey to create generational impact.
the power of social media
you have 8 seconds to capture your audience's attention
Your brand story deserves to be heard.
With the creator economy booming, paid advertising alone is no longer enough to reach your target audience.
Your business can positively shape the next generation, but it’s getting harder and harder to grow your community with social media algorithms changing faster than the news cycle.
You don’t have to be in the weeds of content production.
We manage your social media and create meaningful relationships with your customers so you can focus on other parts of your business.
what we do
strategic brand storytelling on social media
story-driven messaging
Your product has a story waiting to be told. We take your brand story + transform it into thought-provoking, relatable, or tear-invoking content.
focus on community building
Our community-focused social media management makes your customers feel seen, heard, and included. We create real, genuine relationships that help your company's organic reach compound.
research + data-driven
Your target audience will be informed buyers and lifelong brand advocates for your business. We follow an intuitive, data-informed research + content strategy so you feel confident your brand resonates with your customers.
Kapwa Studio Founders
meet the filipinx + okinawan dream team fueled by caffeine, dog cuddles + food 
alexis galamay (she/they)
Alexis is a proud introvert, ADHD-er, and cycle breaker who puts community first.
As a Doctor of Pharmacy turned Digital Strategist, Alexis uses her analytic brain + adaptability to get ahead of the algorithm while allowing empathy + intuition to guide her content creation.
She finds joy in reconnecting with her Filipino roots by meeting kababayans (fellow Filipinx), practicing kali (Filipino Martial Arts), and learning our history.
krista aoki (she/her)
Having called many places home, Krista’s life work is dedicated to exploring the nuances of the Asian diaspora.
Krista combines her background in branding with an affinity for writing to create tear-jerking, relatable content that creates relationships over the screen.
Offline, she celebrates 2+ years of sobriety, a love of trail running, and her growing board game collection. Ask her about the 18 months she spent in Vietnam!
what we stand for
kapwa | komitment | bayanihan
kapwa
the self we see in others; fellow human being
komitment
commitment: to adaptation, growth + culture
With a respect for the knowledge and values from our elders, we commit to bringing culture into modern day media. We’re dedicated to learning, adapting, and promoting inclusivity so we can grow with the next generations of brand advocates.
bayanihan
being a community; helping one another
work with us
strategic storytelling + copywriting
Studies show stories are 22 times more effective in marketing than facts alone.
Our storytelling packages are designed so we can co-create content that will grab customers
by their heartstrings + include enough facts to justify their decision.
cultivate
social media coordinator
If you’re ready to delegate social media copywriting and engagement, we’ll take on your social media strategy so you can start spending your energy on other tasks in your business.
You get copywriters with expertise in social media marketing and distribution, so your brand shows up consistently for your community.
create
social media manager
If you’re ready to delegate social media content creation and growth, we’ll take complete lead of your social media platforms — from content copywriting to distribution and engagement.
We’ll use multiple platform features (e.g., Stories, Carousel, Reels) strategically, so you can grow your community in a meaningful + engaging way.
curate
creative director
If you’re looking for social media content creation and video curation, we’ll take complete lead of your social media platforms AND curate video content in a way that results in community growth.
We can also turn your pre-existing video clips into engaging, short-form 9:16 Reels content so your brand stays relevant on social.
how to get started
01. view our services
Review our service offerings so you can get an idea of the best way we can support you!
02. application
Submit your application to apply for our services directly online.
03. discovery call
After you complete the application, we’ll schedule a Discovery Call to walk you through our recommended next steps!
Testimonials
hear from our clients
Krista & Alexis care for our followers and customers like they are their own. I can't even remember the last time I had to edit a caption or comment they drafted—yes, they are THAT good. I have complete trust in their ability to discover and continuously improve an organic social strategy that works for our business. We've been able to go viral not just once, but multiple times with their efforts, leading to more sales. Most importantly, we can now call many of our followers our dear friends, and that sense of community is priceless.”
Ultimately, I love that everything across my brand’s media platforms is cohesive.
Working with kapwa, I’ve gotten increased followers, increased engagement, insane Pinterest views, and MORE TIME to do things.”
kapwa isn't about short-term hustle: they're about true presence, genuine connection, and measured results.”
Your story has the power to change the way people see + experience the world
If your mission is to amplify identity, heritage and culture, we’ll use storytelling marketing to create generational impact.
Instead of competing on price, your brand will tug at the heartstrings and build a community for your business on and offline.
We’re intentional content producers who care for your brand + community. Your brand is a cultural steward + our mission is to ignite conversations.
This way, you can shift your energy towards serving your community, pursuing high-level problems, and staying present in your business.
We can’t wait to hear from you!
Alexis + Krista
Are you ready to take action?
LET US BRING YOUR STORY TO LIFE
Heads up: This form doesn’t save your work if you leave the page. We recommend answering on a separate document, like Google Docs, if you’re unable to submit it at this time.
Take 10-20 minutes to complete this form, and we will get back to you within 3 business days with next steps!
We’re so excited to get in touch!