organic content + social media growth
long-lasting relationships
for brands who care
More than social media management — we create lifelong brand advocates for impact-driven businesses
Community building
Organic growth
Storytelling marketing
why choose kapwa studio
You're scaling your business and ready to reach the next level
The next step? Finding someone you trust to help you execute your vision and see outside of your periphery – all while holding the same high standards you set for yourself.
Deep down, you know that every stage of growth is an opportunity to surrender. You know it’s possible to find the people you can trust to tell your brand story.
aloha, we're kapwa studio
social media storytelling studio
At kapwa studio, we create brand advocates through community-driven marketing, content and social media management. We work with high-touch brands who value memorable experiences for their community on and offline.
You have a vision and want your story to be told. With over ten years of shared experience as creatives in the online space, we incorporate your brand mission into thought-provoking stories that tug at your customers’ heartstrings.
Let’s build a fire from the ground up so your community can learn about the ideas, experiences, and brand mission you have to share.
what we do
strategic brand storytelling on social media
story-driven messaging
Your product has a story waiting to be told. We take your brand story + transform it into thought-provoking, relatable, or tear-invoking content.
focus on community building
Our community-focused social media management makes your customers feel seen, heard, and included. We create real, genuine relationships that help your company's organic reach compound.
research + data-driven
Your target audience will be informed buyers and lifelong brand advocates for your business. We follow an intuitive, data-informed research + content strategy so you feel confident your brand resonates with your customers.
Kapwa Studio Founders
meet the filipinx + okinawan dream team fueled by caffeine, dog cuddles + food 
alexis galamay (she/they/siya)
Alexis is a proud introvert, ADHD-er, and cycle breaker who puts community first.
As a Doctor of Pharmacy turned Digital Strategist, Alexis uses her analytic brain + adaptability to get ahead of the algorithm while allowing empathy + intuition to guide her content creation.
She finds joy in reconnecting with her Filipino roots by meeting kababayans (fellow Filipinx), practicing kali (Filipino Martial Arts), and learning our history.
krista aoki (she/her)
Having called many places home, Krista’s life work is dedicated to exploring the nuances of the Asian diaspora.
Krista combines her background in branding with an affinity for writing to create tear-jerking, relatable content that creates relationships over the screen.
Offline, she celebrates 2+ years of sobriety, a love of trail running, and her growing board game collection. Ask her about the 18 months she spent in Vietnam!
what we stand for
kapwa | komitment | bayanihan
kapwa
the self we see in others; fellow human being
komitment
commitment: to adaptation, growth + culture
With a respect for the knowledge and values from our elders, we commit to bringing culture into modern day media. We’re dedicated to learning, adapting, and promoting inclusivity so we can grow with the next generations of brand advocates.
bayanihan
being a community; helping one another
work with us
strategic storytelling + copywriting
Studies show stories are 22 times more effective in marketing than facts alone.
Our storytelling packages are designed so we can co-create content that will grab customers
by their heartstrings + include enough facts to justify their decision.
brand story
playbook
One-Time Commitment
Deep Dive
- 2-hour kickoff interview that digs into the roots of your brand + purpose
Brand Story + Content Strategy
- True-to-you brand story that will resonate with your customers
- Content pillars, content ideas, and key messaging themes
- Brand rulebook that can evolve with your brand + be passed onto your team – so that everyone is on the same page
community building +
social media growth
For the visionary who wants to create impact + relationships on social media
3-Month Commitment
Social Media Growth + Strategy
- Weekly Instagram posts
- Hashtag + Reach strategy
- Comment engagement
- Community interaction
- Growth ideas + strategy
- Reposting on other platforms
Priority Support
- Quarterly brainstorm sessions
- Monthly brand strategy report + meeting
- Slack consulting + support
done-for-you content +
copywriting
For the Founder who wants copywriting strategy, support + implementation
ONE-TIME COMMITMENT
Done-For-You Copywriting
- Seasonal launches
- Website copywriting
- Holiday sales
- Welcome sequence copywriting
- Email newsletter writing
Testimonials
hear from our clients
Krista & Alexis care for our followers and customers like they are their own. I can't even remember the last time I had to edit a caption or comment they drafted—yes, they are THAT good. I have complete trust in their ability to discover and continuously improve an organic social strategy that works for our business. We've been able to go viral not just once, but multiple times with their efforts, leading to more sales. Most importantly, we can now call many of our followers our dear friends, and that sense of community is priceless.”
Ultimately, I love that everything across my brand’s media platforms is cohesive.
Working with kapwa, I’ve gotten increased followers, increased engagement, insane Pinterest views, and MORE TIME to do things.”
kapwa isn't about short-term hustle: they're about true presence, genuine connection, and measured results.”
Your story has the power to change the way people see + experience the world
If your mission is to amplify identity, heritage and culture, we’ll use storytelling marketing to create generational impact.
Instead of competing on price, your brand will tug at the heartstrings and build a community for your business on and offline.
We’re intentional content producers who care for your brand + community. Your brand is a cultural steward + our mission is to ignite conversations.
This way, you can shift your energy towards serving your community, pursuing high-level problems, and staying present in your business.
We can’t wait to hear from you!
Alexis + Krista
Are you ready to take action?
LET US BRING YOUR STORY TO LIFE
Heads up: This form doesn’t save your work if you leave the page. We recommend answering on a separate document, like Google Docs, if you’re unable to submit it at this time.
Take 10-20 minutes to complete this form, and we will get back to you within 3 business days with next steps!
We’re so excited to get in touch!